Make 1 lakh using social media, how you can become a digital marketer in 2022
Most of you heard about digital marketing. People on social media, blogs, and many where share a lot of information about digital marketing.
It can be a great side hustle and even people do this as a full-time career.
I have listed below some of the best digital marketers. Who is making hundreds of thousands from doing an hour of work a day.
These people are known for influencing. You can spot them on youtube and almost every social platform available.
The idea to start digital marketing sounds weird, right? It benefits you to get to work on your own and not be stuck behind the 9-5 mundane routine.
You can find the ideal spot anywhere. That is the most advantageous thing in the world we need. While on travel, enjoying the vacation, or watching Netflix shows nothing makes you skip work.
This is not going to be like every other explanatory page. All the concepts and steps derived in this post were taken from the experience of successful people.
Don’t take it wrong, if it is hard to achieve. Earning money online is not that simple. Believe me, if it is driven so simply then you are going to be scammed. so it takes more time and effort from your side.
You can learn new things on the way. Because it is a high-income skill. It needs to build and create a reputation to be ready to make you millions.
If you are wondering how to start getting into digital marketing, stick to the end. Pick the best niche that suits you. And enjoy the journey of being a digital marketer.
What is digital marketing?
Digital marketing is like promoting one’s product or service through online platforms.
Which not only reduces itself with social media, and websites but can be used on multimedia messages.
Due to the growth of online marketing companies and brands looking for influencers to promote their services and products.
Which is making more sales than the actual traditional marketing does.
Who are digital marketers
Before the advent of the internet, innovators reached their ideal customers through billboards, newspapers, ads on tv and radio, phone calls, and direct mails.
But now you can see almost every people desire to start their business, open an e-commerce store, and can deliver their content anywhere in the world. With the help of Facebook, Youtube, and Instagram.
Digital marketing helps people to generate leads for their brand and build a fortune. Some people who are willing to do SEO or other kinds of services for websites can also be called digital marketers.
Is digital marketing a worthy career
Have you seen anywhere in the future that, the internet goes to die? Thinking of its end is as absurd as any joke in the world.
Speaking of the demand, you can’t find the dim of social media in the nearer future. Such a thing could be a youtube video, or new social platform, or new brand services.
To give proof, go to google search. Type the word digital marketing jobs. You see there is no end to results. There would a more zero be added when you see that.
According to ambtionbox, the maximum salary of a digital marketer with experience of 3 years is 19 lakh per annum. An average salary would be 7.5 lakh.
Which is more than a skilled software engineer’s wage, who works at the top companies like Zoho, Microsoft, and Amazon.
Do you need a bachelor’s degree?
There was a formal education followed to make you a traditional marketer.
Shocking truth is, that colleges could not update themselves to the current marketing techniques. They are still following the methods written decades ago.
Digital marketing is known for changes. Changes can occur in any way depending on the industry.
So college degree would not be a barrier to you. It is a path only skilled people could survive.
The exact steps that make you more competent. The overall process for,
How to become a digital marketer:
1. Learn fundamentals from courses and books (on youtube you can find free resources)
2. Choose the digital marketing channel
3. Strong background in data analysis
4. The basics of design skills
5. Deep understanding of KPIs, and Marketing funnels
6. Gain real experiences
Where you can learn digital marketing (resources you can grab on)
Jab, jab, jab, right hook is my favorite book for beginners and even intermediate starters. It is a great summary of Gary Vaynerchuk. He is one of the best among new york times bestselling authors.
This book features the techniques to persuade people and grow your business on social media. We already know that every successful people play around with customers’ emotion. The book will help you with that.
Hubspot academy, there you can more in-depth concepts about designing, keyword researching, and on-page SEO. Tons of benefits are available along with the professional certificate.
Neil Patel, a well-known digital marketer in 2022. He has been running a youtube channel that similarly covers all the basic concepts of SEO, social media marketing, and the strategy and tricks to build the lead to your website.
Udemy, top of all. You can find a vast of topics here and learn from masters. This is one of the credible online teaching platforms.
Everyone hates marketers, these days people have been around the podcast. I think it’s quite nice to see the other version of radios.
This guy teaches some wonderful and ethical tactics to market one’s brand.
Types of digital marketing
Here you can find the whole strength of digital marketing. And how it optimizes the whole internet.
Even if you are mastered in any one area mentioned below, you can make at least one lakh a month with no need for financial worry.
● Affiliate marketing
● Search engine optimization
● Social media marketing
Become a middleman to sell a service or product. But this is going to happen through online mediums. Such as youtube, your website, or social media.
Are you good at using social media and having some engaged followers?
Youtubers and bloggers are more likely to get more affiliate offers. Because they can make leads so faster than others.
If you are not good at using social media, create your blog. Upload some of your interests periodically. And collect some affiliate links from the standard sources.
Put them on your blog, once the traffic gets increased people would likely go to buy the products you suggested.
Out of the sale, you will get a commission amount.
Search engine optimization
As the name implies, SEO is primarily used to rank one’s business in google search results.
As competition gets increased websites or youtube channels would not get visible.
To solve the problem, optimizing their SEO is the only option.
Further action would be to go through keyword research, competition analysis, page assembly, and a clear landing page.
You can find a beginner course on Moz. Through this, you could have more understanding of the fundamentals of search engine optimization.
Social media marketing
SMM is used to gain a brand and drive traffic. As result, you can have more sales opportunities there.
Many people running multiple channels and could not keep on point. Where this skill helps you to make them organized and turn money out of it.
Brands are on the lookout to find skilled social media experts. Who is better at analyzing the current growth, has a better comment at organizing people.
It is not only managing one personal Facebook or LinkedIn profile.
It is a job that comes through creative thinking and analytical strategy.
Where you can find digital marketing gigs
It is quite hard to land a job if you are a beginner.
But it is possible with your skills and hard work.
Best optional careers
1. Content marketing manager
3. Email marketing manager
You can find tons of options available everywhere. Because digital marketing is like a tree that holds many different branches in it.
Content marketing manager
If you know content writing then you are not so far to become a content marketing manager.
This is the position, which is responsible for creating new plans and implementing them to market the brand.
So you are responsible for both the creation and the production of the content. The heavier the efforts higher the result goes.
Content marketing managers’ salary ranges from 6 lakhs to 23 lakhs in India. The average salary of a content marketing manager is 12 lakhs.
Copywriters are the key component of sales and marketing. The demand for a copywriter is increased double the amount before.
As you see, markets are filled with many brands nowadays. Getting your product out of them is quite a challenging task for customers.
Copywriters do the work to wipe out all the mess on the way.
Creating sales funnels, millions of dollars worth of emails and letters, landing pages, webinar scripts, and ads are all created by the copywriter.
Skilled copywriters earn 5 to 7 lakhs per project. But in India, you can make 11 to 14 lakhs with some handy experiences.
I couldn’t give a guarantee that you can make this amount on the first day. You have to work hard.
Email marketing manager
Are you good at sending emails? Then, you can make 50,000 thousand in a month.
Do you think that’s enough? If so, that is not.
Email marketers are responsible for maintaining the company’s overall email marketing. Which comes around differently. Email newsletter, promotional emails, retention emails, and acquisition emails.
The avg salary of an email marketing manager is 6 lakhs in India.